Femininity is a set of attributes, behaviours, and roles generally associated with women and girls. Femininity can be understood as socially constructed, And there is also some evidence that some behaviours considered feminine are influenced by both cultural factors and biological factors. From what extented femininity is biologically or socially -influenced is subject to debate. THINGS BUSINESSES NEED TO LEARN FROM FEMININITY

It is distinct from the definition of the biological female sex, as both males and females can exhibit feminine traits. Traits traditionally cited as feminine include gracefulness, gentleness, empathy, humility and sensitivity. As a digital marketing agency, it is our utmost responsibility to include femininity functionally, categorically and technically within our corporate fabric. So, Today on the auspicious day of celebrating womanhood we present to you a detailed proposal outlining how to incorporate womanhood in the corporate structure of your digital marketing agency.

● Gracefulness:
Grace word comes from the Latin gratus, meaning pleasing or grateful. Grace also means all of the things you want to see in humanity. It signifies courteous good will, civility, decorum, decency and respect. It means consideration, thoughtfulness and tact. It means diplomacy, as well as another word sadly lacking in our business world, etiquette. Simply , Grace is all that is good about working with people. THINGS BUSINESSES NEED TO LEARN FROM FEMININITY

But somehow this word is missing from our corporate model. With corporate cultures struggling to adapt to the blurring of lines between personal and professional lives through digital and social networking, we need grace in our interactions now more than ever. So let’s reintroduce grace to our working world.

● Gentleness:
Gentleness at work is an important part of professional care, but it has rarely been investigated or qualified. High-quality care is important in all health and social care settings. While we know people value characteristics such as empathy and compassion when being cared for, there is actually very little written about what it means to be gentle when caring in a professional role.

A central characteristic of gentleness was a soft, slow and patient approach to caregiving that involved speaking in a soft and quiet manner, the use of soft touch, and generally not rushing care delivery or decisions. So let’s reintroduce gentleness to our working world.

● Empathy:
Empathy is the ability to understand someone from their perspective. It includes sharing how another person feels as they encounter different circumstances, situations, and life experiences. Leaders cannot employ effective empathy until they understand why empathy is important.

Empathy welcomes people to shift from their individual experiences and think about how those they interact with might feel. 84 percent of CEOs believe empathy drives better business outcomes. In addition to this, 72 percent of workers believe empathy influences employee motivation. With these statistics in mind, it’s apparent empathy is a leadership skill those guiding companies need. So let’s reintroduceempathy to our working world.

● Humility:
Humility might not be the first quality that comes to mind when you think of leadership skills, but studies are showing that it is one of the most vital characteristics of successful leaders. Leaders who practice humility engender trust, empower their subordinates, look at failures as challenges and develop a team spirit, all of which leads to happier employees and more profits for the company. THINGS BUSINESSES NEED TO LEARN FROM FEMININITY

Humanity may be too easily dismissed as a leadership quality because people associate it with weakness, but according to several leadership experts, humility simply means understanding your strengths and weaknesses and recognizing the strengths and weaknesses of others. So let’s reintroduce humility to our working world.

● Sensitivity:
There has always been a need for cultural awareness and cultural sensitivity. Today, more than ever, we are seeing those who prefer to ignore this need suffer from the repercussions of their words and actions. Cancel culture is prevalent and the world is watching. Sensitivity analysis is a technique which allows the analysis of changes in assumptions used in forecasts.

It is a very useful technique for use in investment appraisal, sales and profit forecasting and lots of other quantitative aspects of business management. Sensitivity analysis can be usefully applied to business problems, allowing the identification of those variables which may influence a business decision, such as e.g. an investment. So, let’s reintroduce sensitivity to our working world .

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